Fees for optional listing upgrades

Certain features, like adding a subtitle, require an additional fee, but these advanced listing upgrades can help your listing stand out and attract more buyers.

We charge optional feature fees per listing, per category regardless of whether your item sells, and they're not included in your zero insertion fee listings.

The advanced listing upgrade fees vary depending on your item's price and the listing format and duration you choose. We've outlined the differences below.

1*, 3, 5, 7 and 10-day listing duration

Advanced listing upgrade Item price of up to $150 or items listed in the Real Estate category Item price of more than $150
Bold $2.00 $3.00
Gallery Plus Free for listings in the Collectibles, Art, Pottery & Glass, and Antiques categories $0.35 $0.70
International site visibility for fixed price listings (see below for fees for auction-style listings) $0.50 $0.50
List in two categories Insertion and advanced listing upgrade fees apply for each category. Final value fees are charged once per item, if your item sells Insertion and advanced listing upgrade fees apply for each category. Final value fees are charged once per item, if your item sells
Listing Designer $0.10 $0.20
Subtitle $1.00 $3.00
Value Pack It combines Gallery Plus, Subtitle, and Listing Designer for a discounted fee. Value Pack isn't available for Powersport Vehicles under 50cc. $1.15 $3.15

*1-day duration is only available for auction-style listings.

30-day duration and Good 'Til Cancelled listings

Advanced listing upgrade Item price of $150 or less Item price of more than $150
Bold $4.00 $6.00
Gallery Plus Free for listings in the Collectibles, Art, Pottery & Glass, and Antiques categories $1.00 $2.00
International site visibility for fixed price listings (see below for fees for auction-style listings) $0.50 $0.50
List in two categories Insertion and advanced listing upgrade fees apply for each category. Final value fees are charged once per item, if your item sells Insertion and advanced listing upgrade fees apply for each category. Final value fees are charged once per item, if your item sells
Listing Designer $0.30 $0.60
Scheduled Listing Free Free
Subtitle $1.50 $6.00
Value Pack It combines Gallery Plus, Subtitle, and Listing Designer for a discounted fee. Value Pack isn't available for Powersport Vehicles under 50cc. $2.00 $6.50

Advanced listing upgrade fees for auction-style listings only

Advanced listing upgrade Item's price Fee
1 or 3-day duration Any price $1.00
International site visibility for auction-style listings $0.01-$9.99 $0.10
International site visibility for auction-style listings $10-$49.99 $0.20
International site visibility for auction-style listings $50 or more $0.40
Reserve price Minimum price that must be met for your item to sell Any price* $5.00 or 7.5% of reserve price, whichever is greater (maximum fee $250)
Reserve price in select Business & Industrial categories: - -
Healthcare, Lab & Life Science > Imaging & Aesthetics Equipment Any price* $5.00
Heavy Equipment Any price* $5.00
Printing & Graphic Arts > Commercial Printing Presses Any price* $5.00
Restaurant & Catering > Food Trucks, Trailers & Carts Any price* $5.00

*This value reflects reserve price, not your item's total amount of sale.

If your items are set to relist automatically, we charge insertion and advanced listing upgrade fees each time your item is relisted. If you're using Selling Manager automation rules, those fees also apply each time your item is relisted.

Please keep in mind that not all listing upgrades are available with every listing tool and not all optional feature upgrades may be displayed across all our sites, services, applications, and tools.